Tech forward or CX industry laggard?

“But at the same time you can’t assume that making a difference 20 years ago is going to allow you to sort of live on the laurels of those victories for the rest of your life.” Angela Davis

The receipt survey above is a classic example of what a majority of brick and mortar retailers use to attempt to understand their customers. Let’s review the ledger of this outmoded methodology:

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brent flanders

brent flanders

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An advisor and facilitator of innovation, technology and customer service excellence